Friday, May 12, 2017

When did ads get so po-faced? + 2 More Posts -- May, 2017

BlogNotions Advertisers Newsletter - Bringing you the LATEST information from industry experts
May 12, 2017 Online Version | Email Preferences
Advertisers Newsletter
Bringing you the LATEST information from industry experts

When did ads get so po-faced?
by Sue Imgrund

I’m afraid that the words ‘social experiment’ in connection with advertising now have me running for the hills – or at least the fridge for a nice cool beer. Although it’s not even safe there any more. The latest ad for Heineken is over 4 minutes long, and is called ‘Worlds Apart.’ It takes two strangers […]

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Don't forget the packaging
by Drew McLellan

We seem to be in a marketing era that rewards straightforward, cut to the chase marketing and sales tactics. The recession taught us that consumers were leery of any hyperbole or inflated promises so marketers let the pendulum swing to the other extreme – stripped down copy that was information based, educational in nature and […]

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Twitter Video: How to Create Engaging Video Content
by David Lamoureux

Fluid Drive Media Twitter Video: How to Create Engaging Video Content By Beth Gladstone From SocialMediaExaminer.com April 25, 2017 Do you want to use more video in your Twitter marketing? Wondering how each type of Twitter video works? With the launch of its native live video service, Twitter is prioritizing video higher in the news […]

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New Advertisers Resources

Live Event Case Study: How Red Bull Engages and Interacts with Digital Audiences Live Event Case Study: How Red Bull Engages and Interacts with Digital Audiences
2017 State of Content Consumption and Demand Report for B2B Marketers 2017 State of Content Consumption and Demand Report for B2B Marketers
Innovation By Design 2017 Innovation By Design 2017

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